The Bachelor of Business Administration (BBA) degree in General Business gives students a broad background in all areas of business and is grounded in a core of courses including principles of management, marketing, accounting, economics, computer information systems, and finance. Students pursuing an online bachelor’s degree in General Business obtain concentrations in management and marketing.

Degree Requirements

During the first two years of the degree program, the pre-business requirements are completed. Coursework includes arts, English, speech, mathematics, geography, science, government, humanities and economics as well as financial and managerial accounting, computer information systems and quantitative methods.

During the final two years of the degree plan, students enroll in business courses such as finance, management, marketing, business communication and business law. During this time the major courses are also completed.

Required major courses include: Insurance 205 or 300/400-level Business Elective; Economics Elective; CIS 350, Management 305; Management Concentration (9 hours); Marketing Concentration (9 hours).

NOTE: This information is provided as a reference only and is subject to change. Always verify all curriculum information with your faculty advisor or the dean's office. For complete curricular information, see the ULM Undergraduate Catalog.