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College of Health Sciences
Health Studies

Bachelor of Science in Health Studies

Healthcare Management/Marketing

Prepare for Your Future as a Healthcare Leader

professional and student luncheon

The Bachelor of Science in Health Studies Healthcare Management and Marketing degree prepares you for a career as a healthcare administrator.  

The degree program provides student with fundamental knowledge and skills in public and private healthcare delivery, applied research, healthcare law and ethics, healthcare human resources, health and business management, cultural awareness, and applied business coursework.


The Curriculum

Credits to Graduate

120 credits


On Campus and 100% Online Classes with applied practicum


Courses apply to a variety of in-demand jobs

Transfer credit

Up to 90 approved credits


ULM is accredited by Southern Association of Colleges and Schools Commission of Colleges

Practicum Experience

Build practical skills for career success

Expert Faculty Advisors

Personable, supportive, and experienced faculty

Minor Options

Business Administration, Psychology


Bridge to MOT, or build a foundation to pursue a Master of Science in Healthcare Administration, Business, Public Health and other graduate programs

Program Goal

The BS Healthcare Management and Marketing program prepares students for an entry-level career in health care management in which they will plan, direct, and coordinate medical and health services. Through high-quality education, students will develop leadership values, essential healthcare operations management skills, cultural awareness, interpersonal skills, and critical thinking needed to be successful in today’s health and human service settings.

Healthcare Management Employment
Growth through 2031: ^

According to the Bureau of Labor Statistics (BLS), employment of medical and health service managers is expected to increase 28% from 2020-2030, much faster than the average across all U.S. occupations.

Now is a great time to get the education you need to become a healthcare administrator and join a rapidly growing field.


Strategies for Success




Also see HSMM FAQ for additional information